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Navigating Sports Business

May 26, 2021

Phil Mickelson is changing the history of golf - at the age of 50 he won his sixth Major by claiming the 2021 PGA Championship title!

Phil's longtime agent and former college coach Steve Loy shares how he recruited Phil to play for him at Arizona State, and how their relationship has evolved over the past three...

May 19, 2021

Burke Magnus is often the person who decides what sports content we get to see on TV in his role as EVP, Programming and Original Content for ESPN.

He and AJ discuss how he got to where he is today, what makes a good partner for ESPN, and why co-viewing might be the next big innovation in sports media.




May 12, 2021

Justin Toman - Head of Sports Marketing for PepsiCo - discusses the factors he considers when planning a sponsorship campaign and selecting a partner.

You can listen to the full interview on Navigating Sports Business, and check out our YouTube channel for more highlights. 

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May 5, 2021

Ray Anderson - VP for University Athletics and Athletic Director at Arizona State University - has a résumé unlike most other athletic directors.

After finding success in the NFL as an agent and executive, he transitioned to the collegiate side in 2014. He and AJ discuss the differences between pro and collegiate...