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Navigating Sports Business

Nov 9, 2022

Amy Azzi - Senior Director of Sports Marketing and Sponsorships at T-Mobile - describes the strategy behind the brand's sports sponsorship portfolio.


She and AJ also look forward to 2023 to discuss how T-Mobile will be in a strong position to succeed even in the face of a possible recession.



2:55 - T-Mobile’s portfolio growth

6:55 - Looking forward to 2023

19:50 - T-Mobile's MLB and Seattle Mariners partnerships

28:30 - Rapid Fire Questions


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