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Navigating Sports Business

Aug 9, 2023

Rick George - Athletic Director at the University of Colorado - talks realignment, the current state of college sports, and how the move to the Big 12 will help Colorado student athletes and the program in general.


He and AJ Maestas also discuss the hiring of Deion Sanders as Head Football Coach, and what it was like the have two monumental decisions impact the past 9 months of CU athletics.



2:30 - Coach Prime’s Impact on CU Athletics

7:10 - Rick’s high school basketball career

11:45 - Big 12 Move

20:15 - Future realignment

21:20 - Rapid Fire Questions


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