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Navigating Sports Business

Nov 23, 2022

Heather Lyke - Director of Athletics at the University of Pittsburgh - breaks down the current landscape in collegiate athletics. She explains why the ACC's combination of strong academics, as well as athletics, positions them to compete nationally despite the larger budgets found in the SEC and Big Ten.

 

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    Nov 16, 2022

    Catie Griggs - President of Business Operations for the Seattle Mariners - shares her experience going undercover at games to gain insight into the fan experience. Griggs discusses the range of experiences available to fans at T-Mobile Park and the reasons for optimism surrounding the Mariners in 2023. 

     

    Listen to the...


    Nov 9, 2022

    Amy Azzi - Senior Director of Sports Marketing and Sponsorships at T-Mobile - describes the strategy behind the brand's sports sponsorship portfolio.

     

    She and AJ also look forward to 2023 to discuss how T-Mobile will be in a strong position to succeed even in the face of a possible recession.

     

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    2:55 -...


    Nov 2, 2022

    In this special edition of the Navigating Sports Business Podcast, we're bringing you the audio-recording of our esports and gaming webinar from October 26th, 2022.

     

    Navigate's gaming expert, Ron Li, hosted a panel of executives across different areas of esports and gaming , to share best practices for sports industry...


    Oct 26, 2022

    Mississippi State Head Football Coach, Mike Leach, shares an ambitious plan for a two-tiered college football system:

    • Tier 1 = retain traditional amateurism, and student-athletes that play out their eligibility at one school receive a $150,000 bonus upon graduation.
    • Tier 2 = full on professionalism, with players being...