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Navigating Sports Business

Jan 26, 2022

Ariel Kelman - Oracle's EVP & Chief Marketing Officer - on how he selected Red Bull Racing as a partner, and how he uses that partnership to showcase Oracle's technology. 

 

Listen to the full interview released on 12-21-21 with Jeff Nelson here:


Jan 19, 2022

Chris Overholt - President and CEO of OverActive Media - on the rise of esports and gaming, and what it means for the future of sports fandom. 

 

Chris and AJ discuss how OAM's esports model reflects traditional sports properties that own and operate teams in multiple leagues. They also examine how brands can use...


Jan 12, 2022

Gene Smith - Director of Athletics at Ohio State - shares his thoughts on expanding the CFP to 8 or 12 teams. 

He highlights the opportunity that expansion would provide for teams that often don't have a realistic chance to make the top 4, while also acknowledging the risk of devaluing the lower level bowl games for...


Jan 5, 2022

Xavier Gutierrez - President, CEO, & Alternate Governor of the Arizona Coyotes - on his career path from finance, to politics, to the NHL. He shares his experience as the league's first Latino president, and how he plans to market the Coyotes to the Latino community. 

 

He and AJ also discuss the team's commitment...