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Navigating Sports Business

Jun 29, 2022

Sarah Hirshland - CEO of the United States Olympic & Paralympic Committee -  joins AJ Maestas to discuss the three main priorities of the USOPC. 

  1. Supporting their elite athletes holistically.
  2. Improving and growing inclusive sports culture.
  3. Growing the Olympics with a new generation of fans. 

Sarah also serves on the...

Jun 22, 2022

Abe Madkour - Publisher & Executive Editor at Sports Business Journal - shares 3 trends he's following in the sports industry.

1) The growth and excitement behind women's sports

2) The prominence of VC and private equity investment throughout the industry

3) Emerging sports such as Pickleball, Lacrosse, Volleyball,...

Jun 15, 2022


Christy Hedgpeth - President of Playfly Sports Properties - and Michael Schreiber - Founder & CEO of Playfly - are the guests for our first ever double interview.


They discuss Playfly's role in the marketplace, and its position among the competition. Michael explains how their goal is to provide a national sales...

Jun 8, 2022

Our dear friend Roger Valdiserri passed away last week at the age of 95. Roger was a legend in our industry, serving as the Sports Information Director at Notre Dame for 3 decades. Throughout his career, he worked 22 men's basketball Final Fours, 2 Olympic Games, and even a World Cup. He was a part of 2...

Jun 1, 2022

Lorien Parry Luehrs - President & COO of HomeTown Ticketing - on the impact that digital ticketing can have on K-12 sports and events, beyond just the bottom line. 


She talks about how Athletic Directors have so many objectives to tend to, and profit is rarely one of them. Therefore, making the transition to digital...