Mar 13, 2024
Meredith Batcheller - Head of Global Sports Marketing at Adobe - explains the "why" behind some of their most exciting sports partnerships, including MLB and the NWSL.
She also shares how her experience on the agency side of the business, and her time as a student athlete, have prepared her for success in her current role.
Details:
6:30 - Experience on the agency, B2B, and B2C sides of our industry
13:45 - Adobe
21:00 - NWSL partnership
27:55 - The outlook for the rest of 2024
30:35 - Rapid Fire Questions
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