Preview Mode Links will not work in preview mode

Navigating Sports Business


Feb 15, 2023

Following the news that Disney will be consolidating ESPN and ESPN+, we take a look back at our interview with Burke Magnus - President, Programming & Original Content at ESPN.

 

He shares his thoughts on current state of broadcasting, and the gradual transition to streaming. He also discusses using ESPN+ and other digital platforms to reach sports fans where they are, and to cover a wider range of events.

 

Listen to the full episode here: https://nvgt.com/podcast/?ppplayer=98f56b6dd6dca41729f186d12a4d1251&ppepisode=362ffb9756766881128613a68f08047b

 

Read more about Disney's plans for the consolidation of ESPN here:https://www.sportsbusinessjournal.com/Daily/Issues/2023/02/09/Media/disney-espn-standalone-unit-and-layoffs.aspx

 

For more insights, visit our LinkedIn page or learn more about Navigate at https://nvgt.com/.