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Navigating Sports Business

Jun 9, 2021

Burke Magnus - President of Programming and Original Content for ESPN - discusses why building a community of sports fans might actually be more important than the quality of sports content, and how a mobile-based co-viewing platform could be the next big innovation in broadcasting.

AJ Maestas details how international NBA fans who may never get the chance to attend a game in person could use augmented reality to enjoy courtside seats with their friends and family.

Listen to the full episode: Here