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Navigating Sports Business

Jul 20, 2022

In recognition of last night's MLB All-Star Game, we're showcasing this highlight from MLB Chief Strategy & Operations Officer, Chris Marinak, on how Gen Z is redefining sports fandom, particularly when it comes to baseball. 


He mentions the league's Play Ball campaign, which brought the Capital One PLAY BALL PARK to LA for All-Star Week, and is aimed at increasing youth baseball participation of all kinds. 


Listen to the full episode here:


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